A black-and-white fashion photograph: a model in a long dark tailored coat on a New York City street, skyline in the haze

Private beta · By invitation

The editorial studio
for image-makers, run by AI.

Puglai takes a photoshoot and a short brief and returns a finished editorial or lookbook — composed pages, captions, campaign promos and export-ready files. Built for photographers, content creators and creative directors who think in spreads, not prompts.

Shoots · Editorials · Promos · Campaigns

A Karl Blossfeldt style botanical study: a dried horsetail plant photographed against a warm bone-colored background

01 — Photoshoots

Cast, wardrobe, locations.

Build a reusable library of subjects, wardrobe and environments, then generate frames that keep every element consistent — from the first test shot to the final select.

A vivid high-fashion editorial: a model in an extravagant jewel-toned couture gown with voluminous ruffled sleeves, against a deep teal and magenta painted backdrop

02 — Editorials & AI lookbooks

From shoot to finished lookbook.

A lookbook is the document that presents a body of work look by look — a collection, a portfolio, a season. Puglai assembles it for you — sequenced, captioned and laid out as pages, not placed by hand in a design tool.

Request a demo

01

Upload the shoot

Drop in the selects from a photoshoot — or generate frames from your own cast, wardrobe and locations inside Puglai.

02

Write one brief

A sentence about the season, the mood and the audience is enough. Puglai reads the images alongside the brief.

03

Get composed pages

Images are placed across spreads with a masthead, running copy and per-look captions — laid out, not just listed.

04

Export print-ready

Send the lookbook out as a PDF with proper page breaks, or export individual frames at high resolution for print.

A cinematic campaign photograph: two models in long coats walking across an empty beach at dusk

03 — Promos

Motion from the same shoot.

Turn selected frames into short campaign films, so stills and motion share one visual language.

04 — Campaigns

One project, one thread.

Shoot, editorial and promo stay grouped together so a whole campaign can be reviewed in a single place — from first frame to final spread.

Early access

Request a demo.

We're onboarding a small number of photographers, creators and studios at a time. Tell us a little about your work and we'll be in touch with a walkthrough and an invitation.